iPhoneForums.Net News Team
- Jun 18, 2010
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Its not often that Apple apologises, or indeed even comments on the various controversies that frequently emerge about their products, so when Apple actually does issue an official public apology, you know its a big deal, and then some! Now, with todays public statement by Tim Cook regarding what many consider to be the Apple Maps epic fail, it seems that Apple has fully taken on board that its customers are not best pleased. SlashGear reports that Cook has taken the step of posting an open letter on Apples website, in which he says that Apple is extremely sorry, and then goes on to give a detailed explanation of just why the situation occurred, as well as even going so far as to suggest alternatives, including Google web maps! Heres the full text of the letter:
To our customers,
At Apple, we strive to make world-class products that deliver the best experience possible to our customers. With the launch of our new Maps last week, we fell short on this commitment. We are extremely sorry for the frustration this has caused our customers and we are doing everything we can to make Maps better.
We launched Maps initially with the first version of iOS. As time progressed, we wanted to provide our customers with even better Maps including features such as turn-by-turn directions, voice integration, Flyover and vector-based maps. In order to do this, we had to create a new version of Maps from the ground up.
There are already more than 100 million iOS devices using the new Apple Maps, with more and more joining us every day. In just over a week, iOS users with the new Maps have already searched for nearly half a billion locations. The more our customers use our Maps the better it will get and we greatly appreciate all of the feedback we have received from you.
While were improving Maps, you can try alternatives by downloading map apps from the App Store like Bing, MapQuest and Waze, or use Google or Nokia maps by going to their websites and creating an icon on your home screen to their web app.
Everything we do at Apple is aimed at making our products the best in the world. We know that you expect that from us, and we will keep working non-stop until Maps lives up to the same incredibly high standard.
Source: Apple CEO Tim Cook apologizes for Apple Maps fiasco - SlashGear