iPhone Sales Increase by 56% in India

[Maura]

AppleInsider reports that Apple’s iPhone sales in India continue to impress, with the latest figures from Canalys showing that Apple’s iPhone sales increased by 56% year over year.

So, while Apple still has a lot of ground to make up with the main players in India such as Samsung and Intex (as shown by the above chart from Canalys), these new figures reflect that Apple is the second fastest growing smartphone vendor in the country, and could soon challenge Samsung in the premium market in India as well.

According to Canalys’s figures, as far as total market share for devices costing over $300 is concerned, Apple has grown from 11% in the first quarter of 2015 to 29% at the start of 2016. At the same time, Samsung’s market share fell from 66% to 41% during the same timespan.

‘Apple is outperforming the overall market in India, and still has great growth potential,’ said Canalys Mobility Analyst Wilmer Ang.

However, Ang also had a note of caution for Apple.

‘Apple’s growth run could be short-lived. The 5s’ success in India has more to do with affordability of a premium brand than a preference for smaller phones, and the move to the more expensive SE will discourage budget buyers. Also, the recent government regulation curbing discounts on smart phones sold by online platforms will affect demand.’

Sources: iPhone sales surge 56% in India as Apple eats into Samsung's high-end share

Lenovo and Apple are fastest growing among India’s top 10 smart phone vendors | Canalys