Apple is Allegedly Having Discussions with Hollywood Executives about Producing Original TV Shows

[RaduTyrsina]

Apple is expected to come up with the newest iPhones and iPads this year, and the company is also said to release a revamped Apple TV with a lot of new features.

And now according to a new report from Variety, it seems that Apple is currently having early discussions with Hollywood executives about producing original video programming. The publication said the following:

"Sources indicate the Cupertino, Calif. colossus has held preliminary conversations in recent weeks with executives in Hollywood to suss out their interest in spearheading efforts to produce entertainment content. The unit putting out the feelers reports into Eddy Cue, who is Apple’s point man on all content-related matters, from its negotiations with programmers for Apple TV to its recent faceoff with Taylor Swift."

Apple is believed to start hiring for a new development and production division in the next few in order to produce content to rival streaming services such as Netflix and Amazon Prime. Apple is also said to have made an offer to ex-Top Gear hosts Jeremy Clarkson, James May and Richard Hammond in July, before the trio were hired by Amazon.

Source: Variety