iPhoneForums.Net News Team
- Jun 18, 2010
- Reaction score
Boy Genius Report runs a very interesting story which says that Apple is looking to take on the likes of AT&T and Verizon Wireless by offering its own wireless network to customers, according to industry strategist Whitey Bluestein, who has been involved with strategic deals for AT&T, Intel, T-Mobile, Verizon, Microsoft, Nokia and Best Buy. Bluestein says that Apple already has the distribution channels, digital content and ready-made customer base that such a service would require, not to mention 250 million credit cards already on file that could be billed directly for a wireless service.
Bluestein made the prediction during a speech at the Informa MVNO Industry Summit in Barcelona, when he said that Apple also has patent-pending network architecture that would facilitate its move into the wireless service provider area. Bluestein also said that the main barrier that is holding Apple back from taking what would seem to be an obvious next step for the company is the massive handset subsidies paid out by the likes of AT&T and Sprint, which are roughly $381 per iPhone. Apples only real way around this would be to pay the same subsidies itself out of its own coffers, and to be fair, it certainly has enough profits to enable it to do so!
Source: Apple to crush carriers, become direct service provider