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Apple Zooms Past Samsung as the World’s Top Smartphone Vendor in Q4 2016

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Apple beats Samsung to world's top smartphone vendor slot in Q4 2016.JPG

According to new figures from independent research company Strategy Analytics, via MacRumors, Apple has just overtaken Samsung as the world’s largest smartphone vendor in Q4 2016, with total shipments reaching 439 million units.

Strategy Analytics says that global smartphone shipments grew by 3% annually, reaching a record 1.5 billion units in 2016. In the fourth quarter Apple shipped 78.3 million units, which was 800,000 more than Samsung, and which enabled it to reclaim the top spot worldwide with 18% of global smartphone market share. This represented a steady rise of 5% annually from 74.8 million units in the same quarter in 2015. With these figures, Apple achieved its best results for more than a year, doubtless thanks to Samsung’s exploding Galaxy Note 7 debacle, as well as the popularity of the iPhone 7, and, especially, the iPhone 7 Plus. Even so, the margin was very small between the two rivals, with Apple having a 17.8% share and Samsung a 17.7% share. And Samsung was still number 1 in annualized figures with 309 million units shipped worldwide in 2016 compared with Apple’s 215 million units.

Sources: Apple Overtakes Samsung As World's Top Smartphone Vendor in Q4 2016
 
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