Apple has reported yesterday the financial results for the quarter that has ended on December 28. Despite the fact that iPhone sales have established another record, it hasn’t managed to beat the analysts expectations, being only slightly better than last year’s results – 51 million compared to 47.8. Albeit Apple doesn’t break down sales of individual iPhone models, CEO Tim Cook acknowledged on Monday that sales of the iPhone 5c weren’t that good and that demand was ‘different than we thought’.
Cook didn’t say what Apple is planning to do in the future with its plastic-backed iPhone, but rumor has it that the Company could ditch it and release two metal iPhones this year. When asked about the poor performance of the iPhone 5c, Tim Cook said he believes customers were simply drawn to the flagship iPhone 5s.
I think the 5s, people are really intrigued with Touch ID. It’s a major feature that has excited people. And I think that associated with the other things that are unique to the 5s, got the 5s to have a significant amount more attention and a higher mix of sales.
What do you think? What’s going to happen with the polycarbonate iPhone this year?